Heal's Launches Mobile Optimised Website to Bring Anytime, Anywhere Commerce ...
20.05.12
Enabled through the Venda Mobile Platform Powered By Localpoint
Storefront from Digby, Heal’s mobile optimised site enhances their
cross-channel strategy and complements their ecommerce site and 6 retail
stores across the U.K. Heal’s sleek and elegant mobile shopping
experience allows customers to search, browse and buy products in as
little as sixty seconds when they visit www.heals.co.uk from popular mobile devices such as iPhone, Android and BlackBerry. Key
features of the mobile optimised site include: large, rich product
images with additional views, detailed product descriptions, a homepage
banner, shop by category, store locator, an ever-present search bar,
ratings and reviews, and social integration with Facebook, Twitter and
email a friend.
“With an increasing percentage of our online traffic coming from mobile
devices, enabling a mobile optimised website was a strategic next step
for us,” said Mike Traill, Head of Ecommerce at Heal’s. “The shift to
mobile creates a huge opportunity for us to engage with our valuable
customers on a deeper, more personal level.”
Source: Business Wire (press release)