Enve Creative Announces Launch of Its New HTML5 Website and Brand Identity
22.05.12
Torrington, CT (PRWEB) February 23, 2012
Enve Creative LLC is thrilled to announce the launch of their brand-new HTML5 website at http://envecreative.com as well as their redesigned brand identity. The goal was to leave visitors with a memorable impression and to evoke - through clever use of themes borrowed from 20th-century medicine shows - excitement about the brand.
The new website blends Enve's staid green with a bold array of gold and sienna. Rich backdrops serve to highlight the showcased examples from Enve's diverse body of work. Gray text falls starkly against white to improve readability in text-heavy areas. Blog and portfolio sections have been restructured to be more accessible. The site's main navigation has been scaled back considerably, and the copy has been tailored to appeal to people's natural tendency to scan text online.
"Every decision we made while building this new website and revamping our brand was purposeful," says Sarah Espano, principal and lead designer of the two-person freelance team. "We sought to build a website that was both functional and exhilarating, and we're confident that this achieves those goals. So many websites nowadays follow the same framework. We want to attract clients who are excited about the possibilities of creating an emotive experience for their customers like we're doing here."
Source: PR Web (press release)
