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NAWBO-OC hosts education workshop on online business development

22.05.12

The Orange County chapter of the National Association of Women Business Owners is set to host a workshop for tips to maximize businesses’ online presence and boost returns.

In Anaheim, the Orange County chapter of the National Association of Women Business Owners is hosting an educational workshop called Increasing Your Online Marketing’s ROI on March 21. As a part of the organizations monthly educational workshop, the Orange County chapter invited Pete Johnson, a marketing strategist and VP of sales at Irvine-based marketing firm GigaSavvy , to explain three effective ways to create better business online.

“The best marketing plans are fully integrated. Websites, search engine optimization and social media are tools that help businesses remain competitive and visible as well as foster loyalty and brand equity,” says Johnson.

One of the foundations of a successful online business presence is in keyword selection. Specific keywords are important in making

Source: OC Metro

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