Why Mountain Lion's AirPlay Mirroring Is Hollywood's Worst Nightmare
22.05.12
? Want to watch on your TV but not feeling so invested that you want to shell out the handful of cash to buy it via iTunes? No problem, fire up CBS.com, turn on AirPlay mirroring and watch the episode on your TV for free. The same approach will work any broadcaster’s website as well as with Hulu.
Yes, you’ll still see a couple of short ads, but you’re still watching it on your schedule and on your TV at no cost. No iTunes purchase, no monthly cable/satellite company charge for your DVR – it’s a cord cutter’s dream. And a network or cable executive’s nightmare – and that doesn’t even take into account that this will work with all manner of pirated streams as well.
Of course, this isn’t the first time that a device has let you browse the web (complete with Flash, if you must) on your TV. That was one of the hallmarks of Google TV that the search giant hyped almost two years ago. It was also easy for the entertainment industry including the major networks and Hulu to work around, however. All they had to do was use modify their sites to serve different content when the Google TV’s browser was detected in http requests – problem solved.
Source: Cult of Mac