IRWD 2012: Getting web designers and IT to work together
22.05.12
It’s a game familiar to anyone involved in web design : The vision-heavy designers vs. the performance-minded developer geeks. The former typically are in a rush to get the latest and greatest web features up and running, the latter trying to figure out how they’re going to fit another must-have project into their already overworked schedule while still ensuring the site loads quickly and doesn’t crash.
The opposing interests have been known to frustrate both sides and result in projects that could have benefited from better planning and cooperation—but there are ways to overcome such difficulties, experts said at the Internet Retailer Web Design & Usability Conference Wednesday in Orlando.
It’s crucial for design and user experience teams to lay out a project’s business goals and scope ahead of time in coordination with the technology developers who will actually do the work, said David Kersting, director of e-commerce technology at Dorel Industries Inc.’s Schwinn Cycling Sports Group, in a conference session titled “For designers: How to get your IT department to support your user experience initiatives.”
Source: InternetRetailer.com